Posted inTransportation

Magenta Mobility deepens collaboration with Tata Motors

Deploys over 100 units of Tata Ace EV – India’s most advanced, zero-emission small commercial vehicle.

Integrated electric mobility solutions provider Magenta Mobility has solidified its partnership with Tata Motors with the deployment of over 100 units of Tata Ace EV which include over 60 units of Ace EV and over 40 units of the recently launched Ace EV 1000.

This deployment is part of the MoU inked between the two entities in October 2023, which targeted 500 units of the revolutionary Tata Ace EV, the company said in a statement.

“The deployment of over 100 Tata Ace EVs marks a significant stride towards our ambitious ‘Ab Ki Baar Dus Hazaar’ program, aimed at deploying 10,000 electric vehicles by September 2025. By synergising Tata Motors’ expertise in four-wheel small commercial vehicles (SCVs) with our integrated capabilities in logistics, charging infrastructure, and technology, this partnership is poised to redefine industry standards,” Maxson Lewis, Founder & CEO of Magenta Mobility, said.

Commenting on the announcement, Vinay Pathak, Vice President & Business Head – SCVPU, Tata Motors, said, “The Ace EV, a product of our co-creation efforts, offers unparalleled performance, reliability and operational efficiency, while contributing to a greener future for India. This deployment is a testament to our commitment to democratising sustainable e-cargo transportation across the nation.”

Magenta Mobility is backed by investors including HPCL, bp, Morgan Stanley, JITO Angel Network, and renowned Indian American philanthropist Dr. Kiran Patel.